Wholesale | Stock Skin Theorie

Wholesale Partner Program

Stock Skin Theorie.
Australian botanical skincare, built for skin longevity.

Five clinically considered formulas. Made in Melbourne under GMP. Built for the sensitive, barrier-conscious clients your shelf is already serving. Generous margins, low minimums, and the kind of stockist support that actually helps you sell.

Apply to Stock Download the Kit

Australian Made · GMP ISO 22716:2007 · Vegan · Cruelty-Free · 2026 SHE-com Awards Nominee · 4.96★ verified (Judge.me)

Why partner with Skin Theorie.

We partner selectively. Skin clinics, dermal therapists, day spas, boutique wellness stores, and considered lifestyle retailers whose clients are already asking for what we make.

Generous margins

50% to 60% retail margin, depending on partner tier. Among the most competitive in the Australian independent skincare market.

Low minimum order

Open a stockist account from just 6 units. Any mix of products. Designed for independent retailers, not big-box chains.

A tight, easy-to-merchandise range

Five hero products. Two gift sets. No ingredient overload. No dead stock.

Stockist support included

Tester kit on application approval. Counter cards, strut cards, staff training guide. Print and digital POS assets.

Postcode exclusivity

Available from Elite tier and above. Protect your local market with a formal exclusivity arrangement.

Premium positioning, real proof

GMP-certified formulas. 4.96★ verified customer rating. Made in Melbourne. Backed by the Australian Made licence.

The Luminary Collection.

Five clinically considered formulas — each one purposeful, each one earning its place. Designed for sensitive, normal-to-dry, and barrier-compromised skin. Built for the Evolved Woman, the Longevity Millennial and the Considered Man.

Product Size Key Actives RRP
Clarity Gentle Gel Cleanser 100ml Aloe Vera (85–95% organic) · Calendula · Willowherb · Lemon Aspen (native) $76.00
Resilience Vitamin B Serum 30ml 5% Niacinamide · Panthenol B5 · Oat · Olive Leaf $80.00
Radiance Lux Day Cream 50g Hyaluronic Acid · Lilly Pilly (native) · Green Tea · Vitamin E $82.50
Recovery Pink Clay Mask 50g Pink Kaolin · Chamomile · Witch Hazel · Kakadu Plum (native) $76.00
Stillness Lux Night Cream 50g Vitamin A (Retinyl Palmitate) · Hyaluronic Acid · Davidson Plum (native) $87.00
Ultra Gift Set (3-Step Morning Ritual) Set Clarity + Resilience + Radiance $215.00
Complete Luminescence (5-Step Full Collection) Set All five products in our signature box $322.00

Partner tiers.

Four tiers. Generous margins at every level. Choose the one that matches your store, your clientele and the depth of partnership you want.

Tier Your Margin Wholesale Price Opening MOQ Reorder MOQ Key Perk
Stockist 50% 50% of RRP 6 units 3 units Opening order prepaid — ideal for first-time stockists
Preferred Partner 55% 45% of RRP 12 units 6 units Net 14 reorder terms unlocked
Elite Partner 57% 43% of RRP 24 units 12 units Postcode exclusivity available on request
Exclusive Partner 60% 40% of RRP 36 units 12 units Postcode exclusivity included — protect your market

All pricing AUD, exclusive of GST. Opening orders are prepaid in full. Net 14 reorder terms available for Preferred, Elite and Exclusive Partners. Postcode exclusivity available for Elite and Exclusive Partners at Skin Theorie's sole discretion.

Download the partner kit.

Everything you need to evaluate the range, share with your team and place your first order. PDFs open in a new tab.

PDF · 9 pages

Wholesale Catalogue 2026

Full product details, ingredients, all four partner tier prices, gift sets and ordering information.

Download Catalogue →
PDF · 1 page

Sell Sheet 2026

The quick overview — products, prices and margins on a single page. Perfect for sharing with a buyer or your team.

Download Sell Sheet →
PDF · Editable

Wholesale Order Form

Editable order form with all four tier prices pre-filled. Use this to place your opening order.

Download Order Form →
Webpage

Terms of Business

Full wholesale terms — pricing, payment, delivery, postcode exclusivity, intellectual property and brand protection.

Read Terms →

How to apply.

We review every application personally. We're not looking for the biggest order — we're looking for the right fit.

1

Complete the Partner Application

Tell us about your business, your clientele and your retail environment. Open the application form — takes about 3 minutes.

2

We respond within 2 business days

Personal email from us with an outcome and next steps. We don't use automated rejections.

3

Approved partners receive a tester kit

Full-size testers of all five products + counter cards + strut cards + staff training guide. Total retail value $401.50.

4

Place your opening order

Complete the Wholesale Order Form. We confirm, invoice and dispatch within 2–3 business days.

5

Sell with confidence

Net 14 reorder terms unlock from Preferred tier onwards. Ongoing brand and product support included.

Ready to begin

Apply to stock Skin Theorie.

The application takes about three minutes. We respond within two business days.

Open the Application

Stockist FAQ.

What kinds of retailers do you partner with?

Independent skin clinics, dermal therapy studios, day spas, medi-spas, boutique pharmacies, considered lifestyle and wellness boutiques and selected concept stores. We are not currently stocked in mass-market or big-box retail.

Is there an opening fee or sign-up cost?

No. There is no fee to apply or to open a stockist account. The only commitment is your opening order at the MOQ for your assigned tier.

How long does delivery take?

Orders are dispatched within 2–3 business days from Melbourne. Most metro deliveries arrive within 3–7 business days. Shipping is charged at cost and itemised on your invoice.

Can I get exclusivity in my area?

Postcode exclusivity is available to Elite and Exclusive Partners on request. We will not knowingly supply the same goods to another physical retail partner within your agreed postcodes during the exclusivity term. Exclusivity does not apply to our own direct-to-consumer sales on skintheorie.com.au. See the Terms of Business for the full mechanics.

What support do I get for staff training?

Every approved stockist receives a Staff Training Guide covering the brand story, the ritual order, who each product is for, compliant claim language, FAQs and objection-handling. We also include a tester kit, counter cards and strut cards. Ongoing email support and refresh assets included.

Are the products Australian made?

Yes. Manufactured in Melbourne under Good Manufacturing Practice in accordance with ISO 22716:2007. Skin Theorie holds the licensed Australian Made certification.

What claims can my team make about the products?

We provide compliant claim language in the Staff Training Guide — reviewed against the Australian Consumer Law and ACCC cosmetic advertising guidelines. Stay within that language and you stay protected. Full detail on each ingredient and how it works is available in our Ingredients & Skincare Q&A and the Skin Barrier Repair guide.

Can I sell Skin Theorie online?

Yes — through your own ecommerce store (not external marketplaces such as Amazon or eBay without prior written approval). Pricing must be at the published RRP unless we run a coordinated promotion. Full detail in the Terms of Business.

Learn more about the brand.

The Skin Barrier Guide

How the barrier works, what damages it, how Skin Theorie supports it.

Read ›

Ingredients & Skincare Q&A

The deep dive on every active and native botanical we use.

Read ›

Meet LJ — Founder

The story behind the brand. Why it was built. Who it's for.

Read ›

The Boutique Edge

Why independent clinics are rethinking the brands on their shelves.

Read The Boutique Edge ›

Questions? Email hello@skintheorie.com.au · We respond within one business day.